About the Webinar
With classes and masses alike aggressively taking to social media, businesses have not stayed too far behind. The age-old “”formal”” approach by businesses has now been replaced by their “”cool”” avatars on social networking sites like Facebook and Twitter among others. Why is it that companies across the globe have totally revamped their marketing strategies owing to this phenomenon? Why and how has social media grown to impact the need and choice of the consumer-

Speaker of this webinar has illustrated remarkable examples of how entrepreneurs have based their business ideas on the idea of using social media to go about getting their customers to subscribe to their products and services.

Know your expert:
Pradeep Chopra
CEO & Co-Founder, Digital Vidya

Praddep is an engineer by education, (graduating from IIT Delhi),
entrepreneur by Profession and a digital marketeer by Passion. He
accidentally touched the power of Digital Media in 2000 and since then his love for the medium has only grown. He has been invited to speak at global conferences such as SES US, ad:tech, World Blogger & Social Media Summit Malaysia, NASSCOM India Leadership Forum. Equally he is fulfilling to contribute to Wall Street Journal, Entrepreneur & Inc Magazines by sharing his passion for Digital Marketing & Entrepreneurship.